WE Fest gets under way
From his office looking over the Soo Pass Ranch, WE Fest President Jeff Krueger was upbeat Tuesday about this year's event as the campers were settling into their sites.
"This could be a record year," he said, referring to attendance.
Across the country, the touring industry has suffered this summer.
Krueger said already 45,000 people were coming for the three days of music, which officially starts Thursday afternoon. Soo Pass can hold about 50,000.