Proceeds from the sales of Powerade products go to area high schools

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The program’s goal is to encourage active lifestyles through the support of school athletic programs, within the Viking Coca-Cola Bottling Co. franchise territory.

Participating area high-schools include: Fergus Falls, Underwood, Battlelake, Hennings, New York Mills,Perham, Breckenridge, Mahnomen,Lake Park-Audubon, and Rothsay.

PERHAM — Viking Coca-Cola Bottling Company is directing a portion of its sales of the products Powerade and Powerade Zero back to participating high schools under a program callled "Powerade 4 Schools." Money will be collected on all Powerade and Powerade Zero products sold throughout the Viking Coca-Cola Bottling Co. territory and then divided to high schools based on a percentage of purchased beverages.

About Viking Coca-Cola Bottling Company:

Founded in 1953, Viking Coca-Cola is the sixth largest Coca-Cola bottler in the United States.  Headquartered in St. Cloud, MN, Viking Coca-Cola has eleven branches throughout Minnesota and Wisconsin and bottles and distributes Coca-Cola products to over one-million people.  Viking Coca-Cola is a privately held company, owned and operated by the Faber family of St. Cloud.